Craving 4 Development became the implementing partner for speak Up Africa for the Zero Malaria Starts With Me in Sierra Leone in partnership with The National Malaria Control Program from November 2019 to March 2021 and raised awareness about the seriousness of the malaria issue, trained and engaged stakeholders that ranged from Parliamentarians to health practitioners, local government officials, the Private sector, the Media, members of labour unions, and stakeholders across sectors.